During last week’s Practice Work Shop (PWS) Session, Aishwarya Pande, Associate, led a discussion on “Will Aggressive IP Enforcement by Fashion Brands Curb Fast Fashion?”. The session delved into the environmental damage caused by fast fashion and the initiatives taken by brands to switch to sustainable fashion. The discussion focused on the role of Intellectual Property in promoting sustainable fashion. The session concluded with an interesting debate on whether an aggressive IP enforcement strategy for curbing mass copying can reduce the fashion industry’s carbon footprint.



