Author: Pranay Bali
With significant advancements in internet connectivity services, proliferation of mobile devices and wide accessibility of online services at reasonable costs, online streaming and download services…
Author: Aditi Roy Chowdhury
Introduction British author and comic book writer Alan Moore once said, “I suppose all fictional characters, especially in adventure or heroic fiction, at the end…
Author: Manavi Jain
Introduction Brand owners are coming up with interesting and unique ways to create a lasting impression on the consumers, be it by way of packaging…
Author: Dishti Titus
Introduction Brands constantly innovate to adopt multiple and unique ways to identify themselves with their offerings with the objective of creating a lasting impression in…
Author: Janaki Arun
Introduction One of the biggest contributors to brand recognition is advertising, and for brands in the internet era, it has now become commonplace to take…